Know what to rank for — and where you stand.
Apple's own 1–100 popularity, a difficulty score from the top 10 apps, your live rank in every storefront, and history going back months. Smart labels flag sweet spots, hidden gems and quick wins.
Keywords with Apple's own popularity scores, competitor tracking, reviews, metadata and screenshots — in one native Mac app built for indie developers, not agencies.
7-day free trial · no credit card · macOS 14 Sonoma or later
Built on data straight from Apple
Research keywords, see who outranks you and why, fix your listing, and ship new screenshots — without juggling five browser tabs and a spreadsheet.
Apple's own 1–100 popularity, a difficulty score from the top 10 apps, your live rank in every storefront, and history going back months. Smart labels flag sweet spots, hidden gems and quick wins.
Your ranks weighted by keyword popularity, tracked week over week.
Ranks crawled every 6 hours, with alerts when you enter or leave the top 10.
Recent reviews in every country, the phrases behind 1★ and 5★, and replies drafted for you.
Edit title, subtitle and the 100-character keyword field per locale. The audit catches wasted space, repeated words and keywords your listing doesn't cover — then fixes them in one click.
Design once, export every required device size and locale, and upload to App Store Connect when you're ready.
App Store Connect analytics, proceeds and conversion — next to the keyword work that moves them.
Keyword plans, bids from your revenue per download, and campaigns created paused until you say go.
Plan and publish app promo videos to your own accounts and see which posts drive installs.
From "what should I rank for?" to "it's live" — without leaving the app.
Every keyword shows Apple's popularity, difficulty, your rank, 30-day trend and the top five apps — so you can see the opportunity and the competition in one row.

See the keywords any app ranks for, track their name, subtitle, screenshots and price daily, and get a "what changed" feed the morning after they ship.

Read recent reviews from every storefront, spot the phrases behind complaints and praise, and reply with drafts written in your voice.

Edit every locale side by side, see which storefronts each locale reaches, and let the ASO audit show exactly which words to add or remove.

Impressions, page views, conversion and downloads by source and country — with before/after markers for every listing change you made.

No agency onboarding call. No API keys to start. Search for your app and the data starts flowing.
Search the App Store by name or paste a link. Add competitors the same way.
No keys neededPaste the searches you care about, or let "Find my keywords" and competitor discovery fill the list.
Ranks every 6 hoursFollow the ASO audit, draft each locale, refresh screenshots — then publish from the app.
Optional App Store Connect keyVisibility, rank history, conversion and reviews tell you what worked. Alerts tell you when to act.
Weekly trendsConnect Claude through our MCP server and ask it to research keywords, draft metadata for new locales, suggest Apple Ads changes or plan screenshots. Every proposal lands in your Automation inbox — nothing ships until you approve it.

Native, fast, light and dark. Swipe through the screens.





Screens show illustrative sample data. App names in screenshots belong to their respective owners.
Most ASO tools are built for teams managing hundreds of apps. You have a few. Start with a full 7-day trial — no card needed.
Prices in USD. Taxes may apply. Subscriptions are handled securely by Stripe.
No. Keyword tracking, rankings, competitors, reviews and Apple's popularity scores all work without any keys — just search for your app.
An App Store Connect API key is optional. Add it when you want to publish metadata, upload screenshots, reply to reviews or see your own analytics and sales. It's stored only in your Mac's Keychain.
From Apple. Popularity is Apple Ads' official search popularity score (1–100), refreshed weekly — not a model or a guess. Difficulty is calculated from the strength of the top 10 apps for each search, and your rank is checked on the live App Store every 6 hours.
Popularity is how often people search for a term. Difficulty is how hard it is to break into the top results, based on how established the apps already ranking there are. The best targets have decent popularity and low difficulty — the app labels those "sweet spots" and "hidden gems".
It's built for indie developers: a native Mac app, indie pricing, and the full loop in one place — research, competitors, reviews, metadata, screenshots, analytics and Apple Ads — plus Claude automation with an approval step. We don't sell estimated download data scraped from other providers.
67 App Store storefronts. The app runs on macOS 14 Sonoma or later and tracks iPhone, iPad and Mac apps on the App Store.
Your App Store Connect key never leaves your Mac — it lives in the macOS Keychain and publishing runs in the app. Your account data is stored on our own servers with per-user access rules. Read the Privacy Policy for the details.
They're optional and coming soon. You connect your own TikTok account or Instagram professional account through their official login screens and choose what to allow. We use that access only to publish content you create and press publish on, and to show your posts' performance. We never post without you, never sell this data, and you can disconnect at any time from the app or the platform's settings. See Privacy → Social integrations and Data deletion.
Yes — cancel in a click and you keep access until the end of the period you paid for. If something isn't working for you in the first 14 days of a paid plan, email hello@appstoretoolkit.com and we'll make it right, including a refund.
Follow the steps on our data deletion page, or email privacy@appstoretoolkit.com. We delete your account and associated data within 30 days and confirm by email.
Join the early-access list. We're inviting indie developers in batches — you'll get a download link and a full 7-day trial.
We'll only email you about access and launch. See our Privacy Policy.
Grow beyond search with TikTok & Instagram.
Short videos are where many apps get discovered now. Connect your own TikTok and Instagram professional accounts to plan, publish and measure app promo content — right next to your App Store numbers.